دانلود کتاب Tourism Information Technology [OP] (Tourism Studies)

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Cover
Contents
List of Figures
List of Tables
Foreword
Preface
PART I: UNDERSTANDING TOURISM INFORMATION TECHNOLOGY
1 Introduction to Tourism and Information Technology
Learning Objectives
Introduction
Tourism: An Information-intensive industry
The Evolution of Information Technologies
Strategic Thinking and Information Technology
Book Outline
Summary
Key Terms
Discussion Questions
Useful Websites
Case Study: Intercontinental Hotels Group
References
2 The Digital Tourism Landscape
Learning Objectives
Introduction
The Digital Tourism Ecosystem
Innovation and Change in the Digital Landscape
Understanding the Digital Tourist
Travel Distribution Systems
Summary
Key Terms
Discussion Questions
Useful Websites
Case Study: Mygola
References
PART II: LOOKING AND BOOKING
3 Travel Intermediaries and Information Technology
Learning Objectives
Introduction
Global Distribution Systems
Tour Operators
Traditional Travel Retailers
Travel Management Companies
Online Intermediaries
Channel Managers
Summary
Key Terms
Discussion Questions
Useful Websites
Case Study: Sabre Holdings
References
4 The Internet and the Tourist
Learning Objectives
Introduction
History and Evolution of the Internet
Intranets and Extranets
The World Wide Web
Domains, Protocols and Languages
Internet Applications in Travel
Online Information Search
Digital Marketing Communications
Designing and Maintaining Tourism Websites
Summary
Key Terms
Discussion Questions
Useful Websites
Case Study: AirBnB
References
5 Social Media and Tourism
Learning Objectives
Introduction
Understanding Social Media
Social Media Platforms In Travel
Strategic Applications of Social Media
Summary
Key Terms
Discussion Questions
Useful Websites
Case Study: The Best Job in the World
References
PART III: TRAVELING
6 Mobilities and Information Technology
Learning Objectives
Introduction
The Mobile Technologies Ecosystem
Mobile Devices
Mobile Signals and Sensors
Mobile Operating Systems and Apps
Functions of Mobile Devices in Tourism
Challenges and Opportunities
Summary
Key Terms
Discussion Questions
Useful Websites
Case Study: Google Glass
References
7 Aviation and Information Technology
Learning Objectives
Introduction
Airlines
Airports
Summary
Key Terms
Discussion Questions
Useful Websites
Case Study: SITA
References
8 Surface Transport and Information Technology
Learning Objectives
Introduction
Intelligent Transportation Systems
Vehicle Rental Companies and Information Technology
Rail Transport and Information Technology
Water Transport and Information Technology
Integrated Public Transport Systems
Summary
Key Terms
Discussion Questions
Useful Websites
Case Study: Zurich’s Transport System
References
PART IV: STAYING AND PLAYING
9 Hospitality Information systems
Learning Objectives
Introduction
Information Technology Systems in the Accommodations Sector
IT Applications in the Food Service Sector
Strategic Management of Information Technology Systems in Hospitality
Summary
Key Terms
Discussion Questions
Useful Websites
Case Study: Marriott Hotels
References
10 Tourist experiences and Information Technology
Learning Objectives
Introduction
Attracting Visitors
Staging Experiences
Managing Visitors
Summary
Key Terms
Discussion Questions
Useful Websites
Case Study: Using IT to Create the Magic at Disney
References
11 Destination Management and Information Technology
Learning Objectives
Introduction
Destinations and the Digital Tourism Ecosystem
Destination Management Systems
Destination management system dimensions
Destination management system organization
Destination management system management
Destinations, Information Technology and Change
Destinations, Web 2.0 and Social Media
Destination Research
Crisis and Risk Management
Stakeholder Management and Learning Destinations
Summary
Key Terms
Discussion Questions
Useful Websites
Case Study: Australian Tourism Data Warehouse (ATDW)
References
PART V: ISSUES AND TRENDS
12 Sustainable Tourism and Information Technology
Learning Objectives
Introduction
Environmental Sustainability and Information Technology
Socio-cultural Sustainability and Information Technology
Economic Sustainability and Information Technology
Summary
Key Terms
Discussion Questions
Useful Websites
Case Study: US National Park Service
References
13 The Future of Information Technology and Tourism
Learning Objectives
Introduction
The Virtuous Cycle of Technological Development
Trends in Tourism Information Technologies
Summary
Key Terms
Discussion Questions
Useful Websites
References
Index
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